Archive for July, 2011
So what is it about Schleich.
We would expect a significant rise of Schleich sales in 2011 compared with 2010 – simply because we have widened the range we stock. In 2010 we stocked around 75% of the range – now we stock 100% – sales however are 5 times 2010 and July is double June – we are very pleased.
Yes we have improved our presentation – yes we have improved our advertising – but most of this change has to be down to the quality of the Schleich models themselves.